Cherry Heering Wins Trophy At The International Spirits Challenge 2019

NEW YORK - July 28, 2019 -Cherry Heering has been awarded a trophy in the Tasting Awards at the International Spirits Challenge (ISC) 2019 in the liqueurs category. A trophy is the highest accolade a brand can receive from the ISC and is regarded as one of the most respected and sought-after awards in the drinks industry. ISC Trophy winners represent the very best in their specific category and are selected by an expert panel of more than 50 world renowned specialist judges.

"It is a such an honour for us to receive a trophy at this year's International Spirits Challenge. This result underlines the supreme quality of our liquids and acknowledges our expertise and our daily effort to produce the best liqueurs in the world so that everybody can enjoy delicious cocktails," comments Peter Iglesias, Chief Operating Officer at Royal Dutch Distillers.

Royal Dutch Distillers is a wholly-owned subsidiary of De Kuyper Royal Distillers, the world's largest premium cocktail liqueur brand located in The Netherlands. Cherry Heering is essential for some of the most legendary cocktails and is therefore an indispensable player in most of the world's 50 Best Bars. Invented over 200 years ago, Cherry Heering is probably the oldest cherry liqueur in the world and quickly grew in popularity from its beginnings. It adds extravagance and the special extra to some of the most legendary cocktails of all time.

Now in its 24th year, the ISC is a truly global competition receiving more than 1,700 entries from nearly 70 countries worldwide. The competition is based on a rigorous and independent judging process that serves to encourage the high calibre of spirits and packaging designs entered into the competition each year. It is supported by many of the world's leading spirits producers as the international standard for quality and excellence.

"This prestigious award will help us to convince even more consumers and bartenders of our first-class liqueurs that are the essence of great-tasting cocktails. Our global company vision is to 'Own the Cocktail'. We want to show people across the world that making delicious cocktails does not have to be complex or difficult. With our premium liqueurs and our easy recipes everybody can build, shake or stir a great cocktail in seconds," explains Iglesias.

Media contact Royal Dutch Distillers: Monahan PR, James Monahan, james@monahanpr.com


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