Al Seer to distribute Mazola products in the UAE

Mazola, one of the world’s leading food brands, today announced that Al Seer, a major distributor of foodstuffs in the country, have been appointed as their exclusive distributor across the UAE.

The Mazola brand, known as a premium and trustworthy corn oil and more recently for new added value oil and food products, will be distributed across the entire retail chain in the UAE by Al Seer. With its extensive experience in distribution and marketing, Al Seer provides professional services in logistics as well as a widespread sales and distribution networks throughout the country.

Al Seer will further help Mazola achieve even better business results and greatly enhance their brand share and position in the UAE market.

Mazola products including Mayonnaise Flavors and Lite products which were recently awarded the Product of the Year 2013 Award are manufactured and distributed throughout the Middle East and North African by the award winning Basateen Foods Saudi Arabia.

Mr. Simon Gottfried, General Manager of Basateen Foods Saudi Arabia, said: “It is a great achievement for us to sign up with Al Seer as our distributors in the UAE. Their widespread network with key retail partners combined with the requisite logistics to handle the needs of Mazola in this very important market, can only further reinforce our brand awareness and reputation. Such a professional distributor is a major factor in helping to build consumer and trade confidence in Mazola, a brand with over 100 years history of excellence.”

He also added: “This is a natural fit between two major like minded companies to provide the best quality product for our business partners and consumers within the UAE. Now more than ever, we are able to make Mazola available in a greater number of stores across the Emirates and therefore ensure more consumers are able to experience our range of quality products”

Mr. Mamoun Gasim, General Manager of Al Seer, said: “Since our inception, we have always worked with the best partners across the various sectors we deal in. Mazola has a world-class reputation and we are honoured to be working with them in the UAE market. I am certain that our partnership will be beneficial for everyone involved – and for our customers in particular.”

About Mazola

Mazola, The World's Favorite Corn Oil since 1911 have taken their heritage of Quality, Trust, Health, and Value to other appealing food products including top quality Sunflower Oil, Frying Oil, Olive Oil, Mayonnaise, Ghee, and Margarine. Mazola products for Middle East & North African markets are manufactured at the award winning Basateen Foods Saudi Arabia factory in Yanbu Al Sinaiyah, Saudi Arabia to the highest international standards using only the best quality ingredients.

To know more about their products: http://www.mazola.com.sa

Issued by Landmark PR & Event Management

For press information contact:

Ashraf Ayash (KSA) Amine Mneimne (UAE)

Senior Account Executive Account Executive

Tel: +966 2 6614109 Tel: +971 4 3912144

a.ayash@landmark-pr.com a.mneimne@landmark-pr.com