NEW YORK, NY, April 06, 2023 - The study found that online communities are becoming increasingly important among younger generations and that being a part of an online brand community makes consumers more likely to purchase, recommend and write reviews for the brand. The study also revealed that brand-owned online communities are a natural fit for the needs of the moment. The full report can be accessed by clicking on the link.

Vesta is a leader in Community Powered Marketing. Our all-in-one online community platform helps brands secure consumer relationships, mobilize advocates, and capture zero party data to drive customer acquisition and emotional loyalty.

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Cathy Courtney
Vesta
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