WEST PALM BEACH, FL, May 19, 2022 - Signarama®, the world's largest sign franchise, has facilitated the recent rebranding for Thermo Fisher Scientific, following the acquisition of PPD (Pharmaceutical Product Development) – a research company headquartered in Wilmington, Delaware – completing the rebranding of all signage and graphics at 23 global offices simultaneously. Jeff Newman, owner of Signarama in Southborough, MA, led the rebranding project with the help of 16 Signarama franchisees worldwide.

Signarama, part of United Franchise Group's family of affiliated franchise brands and consultants, are individually owned and operated in over 26 countries. This recent endeavor involved incorporating the Thermo Fisher brand, including their logo and their key corporate themes and design elements into PPD's existing office spaces. The complex project entailed replacing PPD's signage and branding elements on exterior walls, monument signs, floor mats, entrances, lobbies, reception areas, and anywhere else that displayed the PPD corporate identity. Thermo Fisher Scientific's four "I values" – Integrity, Intensity, Innovation, and Involvement – was also incorporated in the design. Everything had to follow Thermo Fisher's specific brand guidelines for a consistent, cohesive look at all offices and it all had to be ready on the first day the sale was legally official for the new ownership so that everyone at each PPD location would feel a part of the Thermo Fisher family on Day One.

"It was a very complex timing challenge to try to get each site surveyed, new signage designed, fabricated, with the sign permits approved (where required), and ready for installation so that on Day One, each local Signarama could go in and remove all the PPD signage and rebrand it to Thermo Fisher Scientific," said franchise owner Jeff Newman. "Our Signarama franchise owners and their teams worked incredibly hard over several weeks to make it happen. Initially, we had about 30 days to get the new signage ready for the projected Day One and this posed some real timing challenges to get the signage ready. As with past rebranding projects for Thermo Fisher Scientific, each and every Signarama rose to the challenge and was ready to go."

Thermo Fisher chose Signarama in Southborough as its preferred sign company 15 years ago primarily due to their worldwide footprint matching well with Signarama's global scale. Since then, Signarama franchisees worldwide have facilitated about two dozen rebranding projects for Thermo Fisher with tremendous success. "The PPD rebranding project was a multifaceted assignment requiring sophisticated project management and communications skills," Newman said, "Being part of a franchise organization with very experienced owners simplified the execution."

"Being the world's largest sign franchise company has its advantages" commented A.J. Titus, President of Signarama, "We are big and small at the same time, meaning, we have the resources and expertise to take on projects on a global scale, and at the same time, because each location is owned and operated by local entrepreneurs, we work like a small, nimble business, having the flexibility and long standing relationships that make projects like this one possible."

"Many of the Signarama Franchisees involved in this rebranding had been involved in previous Thermo Fisher rebrands and were able to respond quickly and put their plans in motion while adhering to Thermo Fisher's brand guidelines and meet the Day One challenge." Newman concluded, "It's really been gratifying to see Signaramas from around the world have such commitment to Thermo Fisher projects through the years to meet the challenges for these types of projects and create successful outcomes."

ABOUT SIGNARAMA
Signarama®, the world's largest sign franchise, offers branding and messaging solutions in addition to comprehensive sign and graphic services to consumers and commercial customers – from business signs, vehicle wraps, and digital signs, to advertising and marketing services. Signarama is part of a successful system of business-to-business franchise brands and development services affiliated with United Franchise Group™ (UFG). As part of a $49-billion-plus worldwide sign market, Signarama has been at the forefront of the sign industry for over three decades. For information about Signarama in Southborough visit www.signarama.com/locations for more information about a Signarama near you visit www.signarama.com and for information on Signarama franchise opportunities, visit www.signaramafranchise.com.

ABOUT THERMO FISHER SCIENTIFIC INC.
Thermo Fisher Scientific Inc. is the world leader in serving science, with annual revenue of approximately $40 billion. Our Mission is to enable our customers to make the world healthier, cleaner and safer. Whether our customers are accelerating life sciences research, solving complex analytical challenges, increasing productivity in their laboratories, improving patient health through diagnostics or the development and manufacture of life-changing therapies, we are here to support them. Our global team delivers an unrivaled combination of innovative technologies, purchasing convenience and pharmaceutical services through our industry-leading brands, including Thermo Scientific, Applied Biosystems, Invitrogen, Fisher Scientific, Unity Lab Services, Patheon and PPD. For more information, please visit www.thermofisher.com.

About United Franchise Group
Led by CEO Ray Titus, United Franchise Group™ (UFG) is home to an affiliated family of brands and consultants including Accurate Franchising Inc.™, FranchiseMart®, Franchise Real Estate™, Fully Promoted®, Preveer™ (formerly Resource Operations International), Signarama®, Transworld Business Advisors®, and the Coworks™ division consisting of Network Lead Exchange™(NLX), Office Evolution® (OE) and Venture X® as well as a food division featuring Graze Craze®, Jon Smith Subs®, and The Great Greek Mediterranean Grill®. UFG affiliated brands include over 1600 franchises in more than 60 countries, with consultants that have helped develop over 350 brands into franchises, in over 80 countries with more than 2500 franchisees. With over three decades in the franchising industry United Franchise Group offers unprecedented leadership and solid business opportunities for entrepreneurs.

Contact Information
Sharon Cahill
Signarama
West Palm Beach, FL
United States
Voice: 1 561-425-6829