February 25, 2020 - ANAHEIM, CA - Kidfresh, the brand of wholesome frozen meals that blends vegetables into foods that kids love, is celebrating its 10-year anniversary with a rebrand and new yummy kids’ meals at this year’s Natural Products Expo West. Kidfresh is expanding both its breakfast and meals lines with the introduction of Pancakes and two new Pastas with Cauliflower. Kidfresh invites all show attendees to try their latest products, check out their new look, and celebrate their birthday at Booth #N1015 on Level 100 in the North Hall.
Kidfresh’s modern new branding coincides with its celebration of 10 years in frozen. It features a fresh look sure to catch the attention of parents shopping for nutritious and convenient options for their kids. With an emphasis on portraying nutrition and great taste in a more modern and contemporary way, the brand’s new packaging calls out what matters most to parents: no artificial claims, protein, good source of key nutrients and hidden veggies. The back of pack is an ode to the Kidfresh mission that families, especially our kids, deserve the best - the best ingredients, the best quality and the best taste. This rebrand has been universally acclaimed by retailers and is sure to excite their loyal consumers while also attracting new fans.
Mealtime just got a little tastier. Always creating kid classics that are as splendidly good as they are real and nutritious, Kidfresh’s latest offerings are full of all the things parents love and kids deserve - of course with none of the bad stuff like artificial flavors or ingredients, synthetic color or preservatives. The Pancakes come in three classic flavors including Buttermilk, Blueberry and Chocolate Chip and pack in 8g of protein, 8 vitamins and minerals and pureed butternut squash. The Pastas with Cauliflower come in two delicious options, Marinara Sauce and Cheddar Sauce. They are made with real ingredients like tomatoes, cheese, beets and, of course, cauliflower. Both are gluten-free and contain up to 1/2 cup of veggies and 9g of protein in each serving.
“2020 marks Kidfresh’s 10- year anniversary and we are excited to celebrate this milestone with all of our fans,” says Kidfresh Founder and CEO Matt Cohen. “We are celebrating our success and birthday with a new look, that better reflects who we have become as a brand as well as hosting events and promotions throughout the year. Helping busy parents with wholesome meals that kids love, that’s what we’re here for!”
Kidfresh will be exhibiting at Natural Products Expo West from March 4-6 at the Anaheim Convention Center located at 800 W Katella Ave, Anaheim, CA 92802. Kidfresh invites attendees to stop by Booth #N1015 to sample their newest mouthwatering products and see their new look. For more information on the trade show, please visit www.expowest.com. For more information on Kidfresh, please visit www.kidfresh.com.
About Kidfresh
Created by parents for parents, Kidfresh has grown from its initial concept store in New York City to become a pioneer in frozen kids’ meals packed with goodness and hidden vegetables. Kidfresh is the solution to today’s busy moms and parents that want convenient and better-for-you kids’ meal options, now available in over 10,000 grocery stores nationwide. For more information on Kidfresh, visit www.kidfresh.com.
Contact Information
Carissa Izquierdo
Startr Co.
