SnowPlus Rises up to Position of No.9 Chinese Vaping Brand, Captures Attention of Younger Consumers

Media:
Company Name: SnowPlus Tech
Person: Cherry Zou
Website: https://www.snowplus.cn/
Email:info@snowplus.cn



SnowPlus, the ‘young-heart’ Chinese vaping company founded by post-90s former shared economy and blockchain entrepreneurs is emerging as a strong player among China’s young consumers. To enable the young to express their attitude through stylish, healthy and diversified vape products has always been the key mission of SnowPlus.

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According to an industry report by Chinese leading market consultancy firm Sunshine Data, the young company founded in April 2019 has climbed the top 9 in sales volume, selling an estimated 55,000 vape kits in July 2019.

In the meantime, another recent report by Dbrank, a market consultancy indicated that among the Chinese vapers, SnowPlus has amassed loyalty from 1.92 percent of consumers—No 7 in the rankings.

As a newly founded brand fighting for a share of the Chinese e-cigarette market, SnowPlus has successfully distinguished itself as an internet brand for younger consumers with its brand pillars focused on fashion, lifestyle, and youthful product ecosystem. The company’s youth-oriented strategy seems to be paying off, as young users are embracing its cool and stylish image.

SnowPlus innovates a wide selection of products— regular nicotine vapes, caffeine-delivery vapes, ‘invisible vapor’ smoke-less edition vapes, disposable vapes and neon night-club use nicotine vapes.



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Published by
Hossam Abdel-Kader
+43 1 9582319