International Men's Grooming Academy (IMGA) has launched a new online store, complete with grooming tips, how-to's and product rundowns for men's beard, hair and shaving needs.
All the latest grooming products and advice can be found on the IMGA website: http://cenious.com.
The full beard hasn't made such a fashion statement since the 1960s and 70s, although most men sporting them these days weren't around to remember. However, thanks to a couple of famous people and then hipsters, the recent popularity of facial hair has now grown amongst young professionals. With the popularity of beards, there's been a sharp increase in beard grooming product sales.
The IMGA website emerged as a guide to help men keep their beards looking presentable, with grooming and maintenance required alongside hair styling, and to provide up-to-date product and styling information. Mens' styling and grooming instructions are offered by IMGA in the form of articles, step by step how-to guides, images, detailed infographics and short video clips. The website discusses the latest styles, trends and shows men how to grow the best style of beard to suit the shape of their face.
The IMGA website offers men's styling and grooming products for growing and maintaining facial hair and also for hairstyles. Detailed product product explanations are provided and there are numerous product comparisons also, singling out what each is best used for. With so many different products available, this aims to make it easier for customers to choose the right products to suit. For those not joining the bearded trend, there are men's skincare products available.
Already proving to be very popular all over the globe, the IMGA website is available in English, simplified Chinese, French, German and Spanish to cater to its growing consumer base. Products are available to ship worldwide and include: men's grooming and shaving gear; facial oils, lotions and soaps; beard, moustache and hair care; shaving kits and sets; colognes and aftershaves; and essential grooming items.
Other product categories introduced to IMGA's online store include men's fashion and accessories, footwear, sportswear, watches and technology gadgets.
