As a credit union marketing professional, I was impressed with the new offering from EmpowerFi. It's called SimpliFi and it allows credit unions and community financial institutions who might be looking for unlimited marketing support to sign up for a monthly subscription. Prices are reasonable and can be tailored to the financial institution's needs. Something that caught my eye was that this program not only allows for unlimited marketing support, but EmpowerFI also can tailor plans to include AI and machine learning, in an effort to help financial institutions attract new business.This new program delivers complete marketing campaigns for financial institutions. From strategy, concept and design, to print and execution, credit unions and banks have been taking advantage of this unlimited program in order to grow their membership and customer bases.To take full advantage of SimpliFi, financial marketers should visit EmpowerFi's website for more.Reading over the materials from the company, there is a good quote from EmpowerFi's CEO, Hilary Reed which led me to believe that she and her firm get what many of us are faced with today: "So many credit unions and community banks are struggling to grow. For many, the day-to-day operations they are faced with leaves little time to create effective marketing campaigns. Even for organizations with a marketing department, often, having another set of hands on deck makes all the difference. The good news is we can help banks and credit unions with our marketing solutions. From campaign creation and management to leveraging AI and machine learning, we can find the consumers who are looking for loans and to open their next account. It's thrilling to know we can now do all this on an unlimited basis through our SimpliFi program!"EmpowerFi has made a point of listening to its customers and taking feedback wherever possible. They reportedly do this by actively listening to the marketing professionals and leadership teams of the financial institutions they serve, and then helping them by creating data-driven marketing campaigns. Providing data and strategy-infused support is the number one focus.The firm has been in business now for 3 years and they say they strive to help develop top-down strategies and techniques that align marketing efforts with organizational growth goals. Sounds good to me! If any of you who work in martech for a financial institution, find yourself looking for a progressive partner, it might be worth the time to contact EmpowerFi about this unlimited service!