Thane, India, July 17,2019- Bharat Book Bureau Provides the Trending Market Research Report on “Face Makeup Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2019-2024”under Retail Category. The report offers a collection of superior market research, market analysis, competitive intelligence and Market reports.
The Global Face Makeup Market was worth US$ 31.3 Billion in 2018. The market is further projected to reach a value of US$ 36.5 Billion by 2024, expanding at a CAGR of 2.3% during 2019-2024. Face makeup refers to a subset of cosmetics which are applied for concealing imperfections of the facial skin including pores, dark spots, wrinkles, freckles and blemishes. Everyday application of face makeup is regarded harmful for the skin as it can result in acne cosmetica which causes blockage of the pores. Owing to this, the demand for halal, natural and organic face makeup products has proliferated as they provide moisturizing, anti-septic, anti-bacterial and anti-inflammatory properties.
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Global Face Makeup Market Drivers:
Over the recent years, consumers have become conscious about their physical appearance due to which they are preferring products which can help them enhance their inherent beauty and highlight certain features. This has contributed in boosting the overall growth of the global face makeup market.
Rising consumption of BB and CC creams across the globe is another major trend providing a thrust to the market growth. These creams offer multi-functional benefits, therefore reducing the time and effort required for skincare.
The influence of social media and the emerging trend of selfie has led to an increase in the interest of consumers for face makeup products, particularly amongst the young population. Moreover, constant product innovations by manufacturers coupled with aggressive promotions have contributed to the growth of the market.
Growing trend of highlighting as well as contouring has created a positive outlook for the face makeup products, especially in the developed regions. This can be attributed to the fact that contouring helps in slimming down the chin, nose, forehead and other parts of the face, while highlighting aids in providing a healthy glow to the skin.
Breakup by Product Type:
On the basis of type, the market has been segmented as foundation, face powder, blush, concealer, bronzer and others. At present, foundation accounts for the majority of the market share, representing the most popular product type. Foundation helps in giving the skin a uniform finish, thereby making the skin appear even.
Breakup by Distribution Channel:
Based on distribution channel, the global face makeup market is segregated as supermarkets/hypermarkets, speciality stores, pharmacies, online stores and others.
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