Muzaara, an intelligent marketing platform, enables small to medium size e-commerce businesses to quickly and easily create product ads through an automated process and targets lost users that have viewed products, or added items to their cart but do not checkout.

According to Facebook, the site has nearly 1.6 billion active monthly users and more than 1 billion active daily users spending on average at least 20 minutes on the site each day. Tapping into this wealth of data can help retailers target users who have not transacted on their site with highly targeted product adverts that are based on the users past browsing on the retailer's website.

Clients using Facebook dynamic product ads are already reporting positive results, so it may pay to prepare now to get ahead of the curve. Jumping immediately on your ability to dynamically and more accurately target ads to your customer's specific needs can make a big difference for your ad campaign's ROI.

By setting up the Facebook custom audience pixel to gather information on what your visitors viewed, you can target them on Facebook with dynamic ads related to what they looked at but did not end up buying.

"With the ability to target based on a whole new set of behaviors, consider what new opportunities are available for promotions, tactics, cross-selling, interest targeting and more that can help you outperform competitors," says Neil Thomas of Muzaara. "Many companies can only achieve this by hiring a full-time pay per click expert but our algorithm automates the entire process, giving you optimized results without the human resource expense."

Muzaara's intelligent marketing platform has been developed by industry experts who saw a need to offer small to medium size advertisers an advanced but simple to use platform to create and manage their online advertising.

To learn more and register for the free trial, visit Muzarra.com (http://www.muzaara.com/).