Vaniday (www.vaniday.ae), the online destination for beauty and wellness is now also active in the UAE. Vaniday is set to revolutionize the way customers find and book beauty services. Moreover, the young company gives salons more visibility and optimizes their booking processes.
After having initially launched in Brazil and the UK, Vaniday is now entering Italy and France in Europe and the UAE in the Middle East The business model of Vaniday is the first of its kind in the Middle East. The platform is the go-to place for men and women to book all their grooming and pampering needs. It covers a wide range of beauty and wellness services including: hair, make-up and nails, massage, face treatments, spa experiences and much more. Impeccable quality and service are key prerequisites in Vaniday’s quest to establishing a network of fine salons and professionals. The portfolio of the young company already includes some of the region’s most renowned names in wellness & beauty, such as star-hairdresser Jacques la Coupe and the GCC’s largest spa, Dreamworks.
Vaniday Global Co-Founder, Maxime Legardez explains “There is an on-demand service for almost every aspect of our lives. As a busy professional myself, I realized that the only missing segment was beauty & wellness. I can book a hotel, buy a plane ticket and order a taxi, why not have the same for a haircut?”
The UAE has recently experienced a significant growth in smartphone penetration. In 2013, 57% of the population was a smartphone user, rising to 65% in 2015 and an expected rise to 75% in 2018 (eMarketer, 2015). This ranks the UAE as the number one country for smartphone penetration in the Middle East and Africa (eMarketer 2015).
According to a recent study by Research and Markets, the wellness products and services sector in the UAE is estimated to generate revenue of AED 11 billion (USD 3 billion) by the end of this year (Research and Markets, 2015). The global beauty industry is now worth EUR 340 billion and is estimated to reach EUR 414 billion by 2018 (Research and Markets, 2014).
“Our vision is to simplify the process of booking beauty and wellness appointments. Vaniday allows customers to look at salons and spas as well as services all in one place. Combining this with other great features such as customer reviews, location and price filters, as well as salons being able to showcase their premises, Vaniday enables customers to choose their own ideal experience”, explains regional Managing Director Vera Futorjanski, who together with Oscar Bedoya runs Vaniday in the Middle East.
Features for Vaniday Customers:
· Browse and select salons by service, price, popularity or location.
· Book online and on-the-go, 24/7.
· Receive appointment reminders via email.
· Pay directly via the website.
Features for Vaniday Salons:
· Create a free salon profile to increase visibility.
· Offer direct online bookings to increase sales.
· Offer automatic appointment reminders via email to decrease no-shows.
· Easily manage salon appointments with online calendar.
· Use integrated CRM tools to keep customers engaged (upcoming feature).
How does it work?
Visit: www.vaniday.ae
1. Discover beauty & wellness services in your area.
2. Book your appointment right off the salon’s calendar.
3. Get immediate confirmation.
Contact
Spread Communications
