DURANGO, COLO. (Sept. 25, 2015) Tom Wishon Golf Technology, the golf industry's leading authority in clubfitting research and its most innovative golf club designer, has launched a full line of [bendable hosel drivers, fairway woods and hybrid irons](http://wishongolf.com/home-page-features/all-bendable-hosel-designs/)another industry first for the lauded Colorado-based designerto offer a far wider range of specifications in the three key fitting elements of loft, lie and face angle.
According to company owner and founder Tom Wishon, no other golf club product lineincluding any major original equipment manufacturer (OEM)equips clubs with this game-enhancement technology.
"Nobody else is doing this," says Wishon, who has engineered and designed golf clubs for more than 30 years, has written 10 award-winning books in the field, and is widely regarded the golf industry's most accomplished and knowledgeable designer of premium woods, irons, wedges and shafts. The fitting benefits are considerable, because Wishon Golf hosels are bendable versus the OEM's ratchet-style adjustable hosels."
According to Wishon, adjustable hosels are fundamentally flawed because changing a club's hosel setting only changes the loft angle when the golfer knows to never sole the head on the ground and to always hold the face square behind the ball. In doing this, Wishon says golfers end up with absolutely no option for a custom face angle to reduce their tendency to slice or hook the ball because they always have to hold the face square to get the loft change.
Given the fact that an estimated 70-percent of all golfers slice the ball to some degree, not being able to have a custom face angle with a custom loft is a performance disadvantage for a lot of golfers. Plus, he says, the lie angle ends up at a completely random and not specifically ordained position.
There is so much confusion about what adjustable hosel clubs can and can't do," he explains. When I designed the industry's first adjustable hosel sleeve in 1995, it was accepted by all designers that the rotation of the shaft's angle within the sleeve could only result in a change of the lie and face anglenot loft. This is because all designers measured loft, lie and face angle of drivers/woods by resting the heads on the sole's flat surface."
But with today's adjustable hosel sleeveswhich technically function the same as Wishon's original 1995 designOEMs claim the rotation of the sleeve offers a loft change. Says Wishon, Any veteran in clubhead design knows that a loft change can only result from changing the angle of the shaft into the head if the golfer never soles the head on the ground and always holds the face square behind the ball.
Doing this eliminates a very important fitting specification for accuracy improvementa custom face angle," he says. And that's bad, because that is cutting a lot of golfers short in terms of giving them a club that will enable them to keep the ball in play more often while also incorporating the right loft angle to optimize launch angle for maximizing distance."
Says Wishon, With our proprietary bendable hosel technology, Wishon Golf is the only company that can offer golfers their best fit loft and lie and face angle, each existing independently on the same clubhead to offer the most complete benefit in custom clubfitting."
Wishon Golf precisely solves this issue with drivers, woods and hybrids tooled and manufactured in different lofts, each with the company's proprietary and fully customizable bendable hosels. Custom clubmakers can order the desired loft on each clubhead with the desired custom lie adjusted within a range from 4-degrees up to 4-degrees flat, and the required custom face angle bent from 4-degrees open to 4-degrees closed. With loft, lie and face angle existing independently of each other on the clubhead, the fitting performance benefits for each different golfer are greatly enhanced.
Wishon also notes that customizing a bendable hosel should be left to the professionals.
Wishon Golf designs are custom fit by professional clubmakers worldwide," he explains. All customizing of the loft, lie and face angles will be performed either by us as ordered by the professional clubmaker, or by the clubmakers who use a proprietary, Wishon Golf-developed bending machine that's specifically designed for our bendable hosel technology."
THE LINEUP
The new 919THI Driver is separately tooled in different lofts, each featuring the company's proprietary bendable hosel that allows the golfer to be fully customized with the right loft, lie and face angle, with each specification existing independently from each other, all on the same model to perfectly fit the golfer. It features four separate right-hand designs that include 9-, 11-, 13- and 15.5-degree lofts to further enhance a player's performance. (Left-hand lofts are 11- and 13-degrees.) Further, the 919THI comes with either a conventional or black oxide finish, and is equipped with a variable thickness face with high MOI (moment of inertia) that delivers the best off-center hit performance in the game.
The new 929HS Fairway Wood is also equipped with a bendable hosel and is offered in six right-hand models (#2, 3, 4, 5, 7 and 9) and three left-hand models (#3, 5 and 7). The 31mm semi-shallow face height is ideal for playing off tight, close-mown fairways and for golfers who need more confidence in getting the ball airborne. Its high strength steel thin face also allows for high COR for increased ball velocity and a maximum 1.50 smash factor for increased ball speed and distance.
The new 950HC Fairway Wood is the company's traditionally sized fairway wood. It offers a bendable hosel, 34mm face height and five right-hand models (#3, 4, 5, 7 and 9). The high strength steel thin face allows for high COR and a maximum 1.50 smash factor.
The new 775HS Hybrid Iron has a bendable hosel and comes in five right-hand models (#2, 3, 4, 5, 6) and one left-hand model (#3).
For a more detailed explanation about the differences between bendable hosels versus adjustable hosels, please go online to view Wishon Golf's You Tube library video, found: www.youtube.com/watch?v=aj5KOk2oXU0.
